Part 2: Artificial Intelligence – The Development to the self-learning machine

By Yasemin Yazan

In my last article I had addressed developments in the context of industrial revolution in order you to better understand and classify the contexts of digitization and digitalization. Next step is to focus Artificial Intelligence (AI) – an important technical advance with great possibilities.

With this article you will get answers to the following questions:

1. Artificial Intelligence – What is it?
2. Artificial Intelligence – How does it work?
3. Artificial Intelligence – What does it mean? (Consequences)
4. Artificial Intelligence – Relevance to the question of “How to Dominate your Market”

1. Artificial Intelligence – What is it?

Artificial intelligence is the ability of a computer or computer-controlled robot to perform various activities in a similar way to intelligent creatures. Therefore, in contrast to natural intelligence, the term Artificial Intelligence (AI) is used. Artificial intelligence thus stands for machine intelligence, which uses data-derived information to solve complex tasks, advance research, and better predict events and human behavior. As a result, more and more intelligent machines are being created that can work and react like humans – a breakthrough technology that will massively change our world in combination with other technologies within a few years.

2. Artificial Intelligence – How does it work?

Sounds spooky, doesn’t it? But it is not – if you understand how it works, it becomes clearer what’s behind it:
To recognize patterns in complex data, to benefit from previous experiences, and to make similar decisions as man-made, artificial intelligence programs require human knowledge.
This knowledge is provided to the machines in the form of data. With this knowledge as a basis and various predefined parameters, artificial intelligence systems are finally able to observe something, to recognize things and patterns, and to respond to them and thereby solve problems.
As you can see the principle behind the artificial intelligence system is quite simple, but of course we need all those IT-Experts who are able to program these parameters. Then these systems must be tested and optimized until they are finally operational in the market.

3. Artificial Intelligence – What does it mean? (Consequences)

My experience shows that most people who do not focus more intensively on this technology are subject to a misjudgment: They usually believe that this development is still in its infancy and it will take years for the results to change our world. But research in this area has been going on for over 50 years. The fact that the media have been reporting more about it only in the last few years and that readers’ focus is increasingly changing these days does not mean that we are just at the beginning. Quite the contrary: artificial intelligence is already being used in many areas today, mostly without consumers being aware of it. Due to further advanced technologies, the area is developing rapidly. It is all the more important that entrepreneurs deal with it intensively. After all, those who do not do that will be overtaken by competitors in the market in a few years, and most of them are not the ones we already perceive as competitors today, but start-ups who recognize the opportunities and emerge from nowhere.

4. Artificial Intelligence – Relevance to the question of “How to Dominate your Market”

So if you are wondering how you dominate your market, dealing with artificial intelligence is one of the keys to success. Only if you have gained deeper insights, you will be able to consider how this technology can be transferred to your business. Therefore, start today to get involved in this topic and do not waste time, so that others do not forestall you. Understanding and applying new technologies offer incredible opportunities. Make use of it to dominate your market of tomorrow as a pioneer.

Conclusion

It may be that AI first appears spooky, but anyone who deals with the topic intensively will quickly understand the opportunities of the changing market and want to use the chances of the new market for themselves. However, this assumes that you are familiar with the relevant terms.

Do you want to test your knowledge about digitization, digitalization and digital transformation? Here you can do a free “Digitization-Check” and if you belong to the first ones you’ll also get the opportunity for a free 15 minutes online coaching session with me on top. So take your chance now!

Do you want to get more insights from Yasemin about digitization, digitalization and digital transformation? Next Part is coming soon – so stay tuned. It is worth it!

 

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